All Of The Guidance, Templates & Instruction You Need For a Successful Self Publishing Print Run

  • Ready to publish?

    Save time, money, and frustration on your initial print run by ensuring your book is ready for the printer.

  • ...really ready?

    Avoid common self publishing mistakes that erode reader trust and confidence in your work.

  • Let's do this.

    Produce a top-quality print book your colleagues, family, and readers will swear came out of a major publishing house.

Meet Your Instructors


Maryann Thomas

Maryann Thomas is the publisher of over 150 books and owner/operator of one of Canada’s oldest independent bookshops. She is a two-time recipient of the City of Owen Sound’s Cultural Award.


Miranda Miller

Miranda Miller is Managing Editor of a B2B publication with 3 million monthly views and over 100 expert authors. She is the founder of a creative agency, a content strategist for brands, and a ghostwriter with over 15 years experience.

What You'll Learn

Ready to take your manuscript from Word file to polished, professional print book? We’ll walk you through every step of the process of publishing a book in print so you can:

  • Share your stories, thought leadership, poetry, local history, or other content with the world in print format.

  • Compare and evaluate your print options, then work with your printer effectively.

  • Stay out of hot water by citing sources properly and accounting for copyright in your editor, designer, and other contracts.

  • Price your book for a profitable print run.

  • Develop a marketing plan and build anticipation for your book launch (with templates).

  • Plan a book launch and get readers and media interested in attending.

  • Approach book shops, influencers, and other sellers with pricing and incentives that will help you make sales.

Course curriculum

  • 1

    Get Ready for Success

  • 2

    An Overview of the Publishing Process

    • Publishing and Printing - What's the Difference?

    • Self-Publishing vs Using a Conventional Publisher

    • The Business of Self-Publishing

    • Should I Sell my Self-Published Book on Amazon?

    • Publishing Process - Test Your Knowledge

  • 3

    Your Publishing Plan

    • What is a Publishing Plan?

    • What Will Your Book Look Like?

    • Workshopping Your Book Title

    • Crafting a Compelling Back Cover Description

    • Developing Your Author Profile

    • Publishing Plan: Test Your Knowledge

  • 4

    Working Through The Pre-press Process

    • Introduction to the Pre-press Process

    • All About Front Matter & Your ISBN

    • Cover Art & Illustrations

    • Time and Frustration-Saving Prepress Tips

    • Working With Your Editor(s)

    • Researching Your Printing Options

    • Layout and Formatting

    • Pricing: Setting Your Retail & Wholesale Book Prices

    • Final Pre-Print Checks

    • Pre-Press: Test Your Knowledge

  • 5

    The Printing Process

    • How To Work With Your Printer

    • Reviewing Your Printer's Proof

  • 6

    Preparing for Promotion & Marketing

    • Evaluating Your Online Presence

    • Distilling Your 'Why'

    • Getting To Know Your Prospective Readers

    • An Introduction to Digital Marketing for Authors

    • Finding Buyers & Readers WITHOUT Digital Marketing

    • Understanding Influencer Marketing

    • Preparing to Promote: Test Your Knowledge

  • 7

    Sales and Distribution

    • How & Where To Sell Your Book

    • Should I Send Out Review Copies?

    • Planning Your Book Launch

    • How To Approach Bookstores About Carrying Your Book

    • Sales & Distribution: Test Your Knowledge

  • 8


    • Bringing Your Print Book To Life

    • How Did We Do?

It's time to bring your book to life.

You're one step closer to publishing your book already!